EXPIRED: Maximize your ROI in Digital Advertising – Best Practices for Subscription Based Brands

Engaging and activating your audience throughout the entire customer journey is key to drive revenue for subscription based businesses. Digital advertising plays a crucial part in this process. While getting started with advertising in channels such as Google or Meta can be easy, creating campaigns that truly engage your leads and customers and drive actual growth is often more challenging. Join us in this webinar to learn how to set up a winning ads strategy, combining smart targeting and engaging creatives, to increase ROI and optimize your conversion rates.

Location: Digital
Date: November 1, 2023
Time: 12:0012:45 CET
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Cover for the webinar Maximize your ROI in digital hosted by Helena Isaksson and Malou Holmström

Speakers:

Malou Holmström
Performance Marketing Specialist
Helena Isaksson
SaaS CMO

In this webinar we’ll cover:

  • Avoid these common pitfalls and mistakes in your ad campaigns
  • How to create high-converting marketing campaigns for each stage of the customer journey
  • Best practices for paid social advertising and SEM 
  • How to optimize your ad performance with engaging creatives and smart copywriting
  • A/B-testing and audience segmentation

Target group: 

Both B2B and B2C businesses who want to get started with digital advertising or have already started but want to optimize their performance.

Speakers

Helena Isaksson, SaaS CMO

  • Helena has a background in the media industry and B2B SaaS, as the former Head of Marketing at the SaaS company Flowbox. She also has a background in agency work, where she served as a digital marketing strategist for companies in the IT, data, and computing industries. Currently, Helena is working as the Head of Marketing at Recuro.

Malou Holmström, Performance Marketing Specialist

  • Malou is Growth Specialist at Recuro, specializing on performance marketing and analytics for both B2B and B2C clients. She has a background from B2B SaaS. Her subscription specialist knowledge lies in the different stages of growth.

Hope to see you there!

Register now!

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Team Recuro

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